June 2, 2014 - RENSSELAER, NEW YORK – Community Newspapers Inc, a valuable Vision Data partner, continues to grow their relationship with the migration of their South Georgia/Northern Florida newspapers. Papers in this region include The Press Sentinel, Jessup, GA; The Nassau County Record, Callahan, FL and Tribune & Georgian, St. Mary’s, GA. As part of the transition, CNI will be moving the advertising processes to Vision Data’s Total Advertising to take advantage of the same technical advancements enjoyed by the other CNI properties.
The Vision Total Advertising application will be accessed via the IaaS Vision hosted platform, utilizing the many built-in efficiencies and revenue features of working with a common system while saving on the cost of maintaining individual servers. Not only will the group be able to increase revenues with new cross-selling opportunities, features such as Electronic Tearsheets, E-Statements and E-Classified Re-solicitation will save postage and print costs while increasing customer service offerings. Additionally, the VisionWeb Classified application will provide enhanced self-service opportunities for advertisers in the added regions and VisionWeb Sales/CRM will enable their outside sales staff to increase sales visits, generating more ad revenues. CNI publications also utilize Vision’s Total Layout for Classified Pagination and Retail Layout, providing the papers with a single solution from order entry to page layout.
Community Newspapers, Inc., headquartered in Athens, Ga., includes 28 newspapers in Georgia, Florida and North Carolina. Founded by N.J. Babb, the company is now owned by President W. H. “Dink” NeSmith, Jr., Chairman Tom Wood and their partners, Bill Bresnan and Jeff DeMond. CNI has utilized Vision Data Software in their publications’ business and advertising departments for sales and management for 2 years.
According to Thomas A. Dempsey, President of Vision Data, “We have built our business and our outstanding reputation in this industry through service to our customer base, resulting in unparalleled loyalty, particularly among privately-owned companies. We are very pleased to see that CNI has decided to make re-investments in Vision Data and plans to continue to grow our relationship into the foreseeable future.”
About Vision Data
- Vision Data Equipment Corp
. offers advertising, sales management/CRM, circulation management, online marketing, pagination, retail layout and ad tracking solutions for media groups including Pioneer News Group, Shaw Media, Community Newspaper Holdings Inc and Community Newspapers Inc. With more than 3,000 local newspaper publications relying on its solutions, Vision Data
offers self hosted, SaaS and IaaS solutions designed to meet each newspapers budget. Their motto – Strong Accounting Driving Marketing provides the platform of quality accounting systems designed to increase market share and streamline overhead. Visit our web site at www.vdata.com